I wish this existed when I started my newsletter


"Why am I getting this email?" — quick reminder:

You may have signed up on my homepage, for one of my free resources (1KS Roadmap or Mark Manson onboarding templates), or you were referred here by a friend's newsletter. If not, unsubscribe at the bottom — no harm, no foul.

[Read the browser version right here]


Hey hey Reader,

I'm off to the great outdoors with the fam later this week. Can't wait to enjoy some peace and quiet by the lake.

I camped when I was a kid. But this is my kids' first time camping. Wish us luck 😅

But before I'm fully intoxicated—by the sound of nature of course—I wanted to share something pretty massive that newsletter operators like you should know about.

Check it out below.


Introducing: The Growth Vault

Get all of Chenell's newsletter growth secrets—before it goes up in price.

Chenell's been writing the Growth In Reverse newsletter for 2½ years.

She's spent thousands of hours reverse-engineering how over 65 newsletter creators have grown their newsletters to 50k subscribers and beond.

And now she's packaging up all she's learned—including a bunch of *new* growth levers based on her 30 Days of Growth series—into one place.

And she's calling it The Growth Vault.

Some of you have been subscribed to this newsletter since 2021 🙏 But I always wonder how many more friends might be here if I had something like The Growth Vault back then.

Chenell gave me a sneak peek into the vault recently. It's safe to say...

I wish I had this when I started my newsletter.
I can't help but wonder how much bigger my newsletter might be if I was able to use even half of these non-hacky growth strategies.

And not only will The Growth Vault share tips and strategies to grow your newsletter in a variety of ways... it offers even more.

Chenell digs into the best subscriber onboarding strategies that are working right now to:

→ get your emails into inboxes
→ get them opened
→ get replies
→ and keep new subscribers hooked

Right now, you can grab The Growth Vault for $175. But ONLY until July 5 at midnight ET.

BONUS: if you've been thinking about joining our private GIR Pro newsletter community , now is the time:
→ The Growth Vault is included with your annual GIR Pro membership.

Get The Growth Vault now for $175 >>

PS: The Growth Vault isn't a static document. It's not a lame PDF. And it's not a boring Airtable database. It's a full-fledged, standalone site that will be constantly updated with new growth levers and anything else Chenell digs up that's Vault-worthy. It's dynamic and

Newsletter Hits
Of The Week

9 Smartest Pieces of Advice From Craft + Commerce 2025 🧠

How to turn new subs into warm leads and customers (tried & tested with 100+ clients):

⚡ Does "resending to unopens" really work? I tested it out. Here are the results →

⚡"Learn from my biggest newsletter mistake!" — 20 newsletter mistakes to avoid (from experts) →

⚡ My favorite newsletter teaching you consent-based email marketing. And why it matters more than ever.

👆 that last link is from my friend Tarzan Kay. Her newsletter Emails, but better is all about consent-based marketing, full of sinful stories, and behind-the-scenes information and "salacious industry gossip."


Growing your newsletter feel like this?

Stop beating your head against a wall.

Book a 1:1 newsletter strategy session with me and walk away with a clear plan to grow, monetize, and scale.

Book a 1:1 Newsletter Strategy Sesh (25% OFF for first 5)

My SUMMER25 promo is on NOW for 25% off these strategy sessions—but only 5 discounts are available for each option. Then back to regular price.

30-minute Strategy Sesh →

Includes:
→ Live 1:1 call with me
→ Recording of the call + transcript

60-minute Strategy Sesh →

Includes:
→ Live 1:1 call with me
→ Recording of the call + transcript
→ 1-month async support (via email)

Got more questions about these sessions? Just hit reply and ask me!


Newsletter Events

Audience Camp - Sept. 5-7 - Asheville, NC
Hosted by Matt McGarry

Will I be there? ❌
Will Chenell be there? ✅

(Got a newsletter-related or other relevant event coming up? Let me know!)


The Funnies 😆

(Brought to you by my brand of dad humor)

The cheaper hybrid option.

Beware of the deep water.

Do newsletters better:

The 1KS Roadmap: A Free Course To Your First 1,000 Subscribers
Increase opt-ins like a best-selling author (FREE templates)
Start a newsletter for FREE with Kit (free up to 10k subscribers)​*
→ Book a 1:1 newsletter strategy sesh w/me: 30 mins || 60 mins

Peace and platonic love,

Dylan

LinkedIn | Twitter | Bluesky | Threads

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Sorry, no time to put together a playlist this week. But here's last edition's playlist 🤘🎵

* wtf kind of expression is that?

* indicates affiliate links. I get paid a small commission if you use these links to purchase a product or service.

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