⚡ How I grew on LinkedIn in January
[Read the browser version right here] For the OG subscribers to this newsletter. You might remember... The first 100+ editions of Growth Currency⚡ featured a lot of curation. I'd share all the links to tools, articles, posts, podcasts, videos—you name it. And It was one of the most popular parts of this newsletter. Then I killed it. For no real good reason. Well... I'm bringing it back. 👇 Let's go!
Newsletter Hits
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Here's an (almost) live view of the GIR Pro LinkedIn Challenge Leaderboard:
There's still time to join GIR Pro before we dive into next month's challenge. And we're talking all things Newsletter Sponsorhips & Ad Revenue in February. Kind of important stuff for a successful newsletter business. We'd love to have you.
Join the GIR Pro Community >>
Scaling to 150k subscribers
The Secrets To More Paid Subscribers — with Aakash Gupta
"The creators growing fastest on LinkedIn were..."
Aakash Gupta has...
→ 236k LinkedIn followers.
→ 153,000+ newsletter subscribers
→ 1,000+ paid subscribers
But his journey there wasn't linear. It took a lot of trial and error.
And one big unlock was when he learned what the fastest-growing creators on LinkedIn were doing—or, in this case, what they were posting.
We chatted with Aakash to find out what that was, how he's been growing his newsletter, and a lot more:
- What Twitch taught him about newsletter growth
- How he's "optimizing for the internal share" and why he's doubling down on the strategy
- Growth experiments: How sending more content affects paid subscriber growth
- The trade-offs & unexpected benefits of launching a podcast while managing a newsletter
- Mastering SEO basics: How Aakash ensures his content stays discoverable (and what role backlinks play)
- How Aakash converts free subscribers to paid (including a 10x ROI guarantee—or your money back)
- What Aakash has planned for growth and product in 2025.
- ...and more!
Watch now →
You can listen here:
→ Apple Podcasts
→ Spotify
→ More...
Newsletter Events
The Newsletter Marketing Summit - Feb. 27-28 - Austin, TX
Hosted by Matt McGarry
Sponsor Games - Mar. 16-19 - San Antonio, TX
Hosted by Justin Moore
The Newsletter Conference - May 02 - New York City
Hosted by Who Sponsors Stuff
Craft & Commerce - Jun. 11-14 - Boise, ID
Hosted by Kit
(Got a newsletter- or creator-related event coming up? Let me know!)
The Funnies 😆
I was born in the 80s.
So I remember a time back when newspapers had comic sections.
Our local newspaper had the Sunday Funnies comic section. I looked forward to it every week. I loved the Calvin & Hobbes strip, Garfield, Far Side.
So good. Simple & pure entertainment.
I want to bring a little more entertainment to your inbox. So I'm sharing some gems I find each week (they most likely *won't* be newsletter-related. And that's okay.)
Other ways I can help you:
→ The 1KS Roadmap: A Free Course To Your First 1,000 Subscribers
→ Increase opt-ins like a best-selling author (FREE templates)
→ Start a newsletter for FREE with Kit (free up to 10k subscribers)*
→ Book a 1:1 newsletter strategy sesh: 30 mins || 60 mins
Peace and platonic love,
Dylan
LinkedIn | Twitter | Bluesky | Threads
* indicates affiliate links. I get paid a small commission if you use these links to purchase a product or service.
P.S. I’m opening up a limited number of ad spots in this newsletter for the first time in over a year.
If you’d like to promote your brand, product, or service to my small but mighty email list of ~3,700 newsletter creators, email marketers, and solopreneurs this could be ideal for you.
Sponsoring my newsletter could help you…
• Grow your list faster by sending clicks to your lead magnet or newsletter opt-in page.
• Surface clients and boost engagement by sending clicks to one of your social posts.
• Validate demand for a low-ticket digital product, SaaS, or other product by sending clicks directly to your product page.
• Borrow some of the trust I’ve earned over the years with my audience, and channel that warmth towards your brand.
I’m capping this at 3 sponsors between now and the end of Q1.
I’ll write the ad copy for you to ensure it’ll resonate with my audience.
Interested?
Reply with a sentence or two about what you'd like to get in front of my readers and a link to it. If it’s a fit, and the spots aren’t already claimed, I’ll respond with some email stats and pricing.
Either way, expect a response from me within the next few days. Thanks!
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